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Printing, Does Not -- A Publisher -- Make! ...No More Than you would expect, your wonderful butcher, to be a Big Game Hunter! A Printer, prints...they don't publish. ( "Apples-'n-Oranges"...both 'tasty'...but, not the same). A great Printer is worth their weight, in Gold. Keep 'em, if you've got 'em! But... "Are they Publishers?"... not likely. Matter-of-fact! The drives, motivating a Printer and Publisher are -- most of the time -- diametrically opposed. A Printer wants: As much time, as they can get...along with, the most money, they can get...to turn-out, the Best Product, they can produce. A Publisher? They want: As short a timeframe, as possible...for the lowest price, available...and STILL...receive the Best Product! Make Sense!? Publishing involves, much professional detail ... long before, the project gets near a printing press. When was the last time, your printer asked you: "What kind of person, do you want to read this?" Hm-m!? Demographics (we've all heard of them) are; very important issues, to a Publisher. "Is there, enough interest -- in this subject -- to make it worth the investment?" That's why, some of the figures are necessary. Is There A Product? ... and ... How and Where, To Place It, are also major targets. A good Publisher, knows how to find the answers ... all to your benefit. What A Publisher Can Do For You It's in the interest of a Publisher, to offer; the best Marketing Services, they can provide. They will, assign a specific Editor -- familiar with your marketplace -- who will keep the work on the straight-and-narrow. Providing focus, when it's needed. Our Publishing Department is, a completely separate entity, from the Magazine-side. We don't own -- or operate -- Printing facilities and we contract our projects, through the best vendor, possible. If you have a need, for a very creative -- and targeted -- Publishing concern... drop us a line, or a telephone call (978.692.5756). Watch this location, for future information. |
